Senior Director, Tech and B2B
Laura joined WE in 2011, and now has 14 years of agency experience behind her. In her current role as Senior Director in the UK and a global lead for tech, Laura expertly applies the power of storytelling in the B2B and technology landscape for some of the world’s leading brands including Capgemini, HPE Aruba and HSBC. She has an expertise and passion for running multi-market integrated and award-winning campaigns for clients spanning WE’s global network, focused on delivering positive business outcomes for communications programmes. Beyond this, Laura plays a key role in client development, retention and business development for the agency as part of her role on the UK leadership team. She also sits on the PRCA’s UK tech committee and outside of work she likes travelling the world and doing yoga and scuba diving in exotic places.