Gillian Daines

Director, Corporate and Sustainability

As a director at WE Communications in the UK, Gillian Daines specialises in corporate communications, with a background in sustainability, corporate responsibility and purpose.

Before joining WE in 2019, Daines was a board director at Forster Communications. Here she created award-winning sustainability programmes and behaviour change campaigns for the UK and global businesses, including KPMG, Tesco, DP World, CHC Helicopter and Astellas Pharma. With an impressive fifteen years of experience behind her, Daines is skilled in a number of areas such as building brands, developing communications strategies, researching behavioural motivations and working with a diverse range of people from global corporate directors to charity trustees. At WE, she leads the global accounts for packaging company, Amcor, securing its position as an industry leader in innovation and sustainability. She is also part of the HSBC global team, leading projects around internal culture change and employee engagement. A passionate believer in communications to create positive social change, Daines is Chair of Trustees at UK charity Sexpression UK, which champions education about sex and relationships for young people.

An avid cyclist, she takes her daily commute to the London office on two wheels and campaigns for sustainable transport solutions in the city. She lives in North London with her husband and two children.